Starbucks is rewriting its barista playbook to prioritize eye contact, warmer greetings, and a customer‑care script dubbed L.A.T.T.E. This hospitality push is aimed at reversing six straight quarters ...

Kirk is the Co-Founder of TransPharMed, the premiere sales excellence firm with a focus on accelerating the sales cycles for digital health. Remember when you graduated from college and you were ...

Most salespeople are required to learn sales scripts before contacting prospects. And to ensure all the information is conveyed exactly as the company prefers, they're discouraged from adding anything ...

Opinions expressed by Entrepreneur contributors are their own. By now, you have probably heard of ChatGPT. Students, researchers, businesses and just about everyone can use this innovative software to ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Sales scripts get a bad rap, but they provide a clear ...

I recently posted about my new book “Done For You Sales Scripts” on LinkedIn. It sparked an interesting debate about whether scripts are useful or not. You can see the whole discussion here. Some ...

I find sales scripts incredibly useful. They mean I always say the right things. They also save me a lot of time because I don’t have to re-invent what I’m going to say each time. I use some scripts ...

With a first-of-its-kind mobile roleplay platform, Practis allows businesses to use their sales script like never before. Opinions expressed by Digital Journal contributors are their own. There are ...

We all love the natural salesperson. They seem to be able to book meetings effortlessly. But of course, getting appointments is not the same as closing. To reliably close, salespeople must identify ...