Virtual reality (VR) and augmented reality (AR) are at the forefront of immersive tech trends, each offering distinct experiences that appeal to different markets. VR delivers full digital immersion, ...

Tyler Lacoma has spent more than 10 years testing tech and studying the latest web tool to help keep readers current. He's here for you when you need a how-to guide, explainer, review, or list of the ...

Comparing Apple Vision Pro and Meta Quest 3 comes down to the advantages of AR over VR. Photo: Ed Hardy/Cult of Mac Anyone criticizing Apple Vision Pro as a Meta Quest at seven times the price misses ...

Virtual Reality (VR) and Augmented Reality (AR) technologies are redefining various fields, including medicine. These advanced technologies are rapidly being adopted in medical training and therapy, ...

Virtual reality (VR), in the form of a 3D digital simulation you can visit using high-tech equipment, has been around for decades—in the movies, at least. In the real world, the reality of convincing, ...

Oleg Fonarov is the CEO of Program-Ace, an innovative solutions integrator and custom software development company with a 30-year history. It wouldn't surprise anyone if I said that immersive ...

That’s kind of what augmented reality, or AR, is all about. It’s not about escaping to a totally new digital place like ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...

The 2025 Tribeca Festival continues this week with movie screenings, Q&As, industry panel discussions and public performances across New York City. But one program in this year's festival takes place ...

A few hundred feet from the sandy shore of Long Beach, California, in the city's convention center, companies are showing off how we'll interact with one another by way of virtual and augmented ...