Jodi Amendola is CEO of Amendola, an award-winning healthcare, health IT and life sciences PR and marketing agency based in Scottsdale, AZ. As a conscientious and dedicated professional, you likely ...

Email newsletters can drive traffic to a brand’s website during Black Friday and Cyber Monday. But success depends on several factors, including email design and timing.

Opinions expressed by Entrepreneur contributors are their own. There’s a common adage you’ll hear marketers say: Spend as much time promoting your content as you do creating it. It applies to your ...

Auto marketers should send email newsletters to stay in touch with their audience. Here are tips on what to put in a newsletter and how to keep readers engaged.

In a social media landscape dominated by algorithm changes, email newsletters have emerged as valuable relationship builders. Jaina Mistry, Director of Brand and Content Marketing at Litmus, said this ...