BURBANK, CA--(Marketwired - June 14, 2016) - Fender Musical Instruments Corporation (FMIC) debuts the new Fender Mod Shop, an immersive digital studio experience providing consumers with the ability ...
Fender has introduced an online tool that allows musicians to customize a new build to match their individual needs, and then have it built and shipped out within a month. Players can choose from a ...
You've seen his Mississippi Midnight signature model, now introducing the modern blues phenom's Tele Deluxe in Delta Day – or ...
For the last few years, Fender Custom Shop's Principal Master Builder Yuriy Shishkov has impressed us with stunning guitar creations like the Kodak-inspired Studioliner, the Fabergé-tastic Coronation ...
It's an iconic design and an iconic name. Born in 1950, the Telecaster is the guitar that changed the game for Fender – and 2025 marks 75 years of the firm’s most enduring design. If, among the ...
Everyone from children to lifelong guitarists entered the Fender Design Contest, which showcased Fender Japan’s quest to ...
“We want to be a part of the player’s journey,” Ethan Kaplan, the Chief Product Officer at Fender Musical Instruments, told me over the phone. On my laptop, I loaded Mod Shop, the online design tool ...
Typically, ordering a custom guitar not only means spending more money, but it usually means an extended wait as well. Fender has a solution for both of those issues, taking a cue from the likes ...
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