Google has added a new display ads option for ad intents. The new option lets you pick between always show display ads with organic search results or show search ads with organic search results, and ...
Google loses a second major antitrust case in less than a year, but has vowed to appeal. Rob writes from Washington, DC, about problems and possibilities in consumer tech–and the policy decisions that ...
You’d be hard pressed to find a Google Ads practitioner who loves the Google Display Network (GDN). Some may be indifferent to display ads, some (like me) may hate them, but I have yet to encounter ...
The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...
Google is willing to share more data with publishers to remedy a court’s finding that the Alphabet Inc. unit illegally monopolized some advertising technology, a senior executive said.
In today’s digital world, entrepreneurs and small business owners often explore multiple revenue streams as part of their online marketing plans. One of the most popular options is Google’s AdSense ...
Google expands AI-powered ad image editing to more campaigns, enhancing creative capabilities for advertisers across its platform. AI-powered image editing is expanding to search, Display, App, and ...
Google Ads emailed advertisers using Enhanced cost-per-click (eCPC) to let them know that in March 2025, Enhanced CPC will be sunset and any campaigns using Enhanced CPC will be migrated to Manual CPC ...
What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...
Google expands Travel Feeds in Search Ads, allowing hotel advertisers to display more detailed information in search results Google expanded Travel Feeds for Search Ads, Travel Feeds allow hotel ...
Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...
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