Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

In Fall 2025, a major transformation is underway in how local businesses appear online, as Google’s Local Service Ads (LSAs) continue to reshape visibility and customer acquisition across nearly every ...

Google Maps are an inseparable part of our lives now, it is almost impossible to commute with its help today. Right from checking the distance between two places to finding the closest petrol pump, ...

Establishing a presence for your local business in Google’s — and Bing’s — search results enables potential customers to learn about your products, services and brand without ever having to click ...

Google Maps reviews can sometimes earn you perks, and currently, some Local Guides are being offered Google Fi service free of charge. A Google Maps Local Guide is someone who leaves reviews, photos, ...

Google is testing showing the option ot track price changes for hotel results by email. We saw Google announce a similar ...

Google has put their Google Local for Mobile into beta testing for users who would like to have the features of Google Local available on their mobile phone. Google Local for Mobile combines ...

Is becoming a local guide worth the investment of your time and energy? As we approach the 10th anniversary of this major Google program, evaluating its successes and failures will help you answer ...

Local SEO is all about knowing where you stand. More specifically, it’s about knowing where you stand in terms of your ranking on Google Maps. This is because the Google Local Pack — the box on top of ...

Google is adding a new feature to search results on the Google app and mobile site: local events, which will now show up in a special “events” box when searching queries for events. As seen in the ...