True Spec Golf Master Fitter Kevin O'Connell explains why the golf ball is so important to every golf club fitting.

ADA, Ohio -- If you want to learn how to drive a golf ball 350 yards down the middle of the fairway, don’t ask Rory McIlroy to teach you how to do it. Don’t get me wrong: McIlroy — who stands only 5′9 ...

What golf ball did you use in your last fitting? It better be the golf ball you’re playing most often. On this week's episode of GOLF's Fully Equipped, Bryan LaRoche, owner of Fleming Island, FL's ...