The widespread adoption of CTV devices has fundamentally transformed the way brands connect with their audiences.

New York, USA, October 17th, 2025, FinanceWireBlings has announced the launch of its new referral program. This ...

With ad sales surging and A.I. integration expanding, Netflix signals its next act as a diversified tech-entertainment ...

In 2024, top apps increased their share of spend on interactive ads by 20% year-over-year, while non-top-tier spenders saw a 2% increase. That's according to Liftoff’s annual Mobile Ad Creative Index ...

"The higher the engagement, the greater brand recall and purchase intent." That's the conclusion of a study conducted by ...

A new study from Roku, Dentsu and Luth Research suggests that while most streaming viewers appreciate ads that reflect their interests, that alone isn’t enough to grab their attention, let alone drive ...

“As Google and other search engines grapple with issues of trust and authenticity, Reddit possesses what most A.I. companies ...

HondaVideo/YouTube What kind of ad do you want to watch? Honda's cool new "Other Side" film puts you in the driver's seat. We've seen the choose-your-own-ad deal before, but you usually have to watch ...

In pay-per-click (PPC) advertising, Blue Interactive uses AI-driven bidding systems and audience modeling to eliminate ...

Tariffs roll back advertising projections; OpenAI launches new shopping, video, parental controls; Jimmy Fallon gets ‘On Brand.’ ...

How do you build effective playable ads for midcore and hardcore games? Greg Castro, the VP of global partnerships at Mobvista, offers some practical tips for developers and marketing teams. Midcore ...