Nutshell reports effective CRM and email marketing alignment enhances customer relationships through strategic planning in ...

A common mistake in email marketing is using AI as a tactical shortcut without understanding customer needs and intent.

Email and SMS marketing complement each other well. Here’s how to use both for your small business.

Did you check your email today? Did you get through all the messages or leave some unread? How many opened emails have taken up residence in your inbox, waiting for further action? Going through your ...

If you’re looking for a way to generate more sales leads and improve your marketing mix, direct mail marketing should be a serious consideration. Although digital marketing initiatives, like ...

In an era where digital channels are overcrowded and consumer attention spans are stretched thin, US Data Corporation is throwing a spotlight on the enduring effectiveness and dynamic nature of direct ...

Excited to receive a large stack of mail but unhappy it’s mostly unwanted catalogs and solicitations? You can reduce the amount of marketing mail you receive by contacting the sender directly and ...

Opinions expressed by Entrepreneur contributors are their own. As the CEO of Builderall, an all-in-one digital marketing platform that has supported over 2,000,000 small businesses, I often get asked ...

Ironmark, a leading provider of integrated marketing solutions, announced its acquisition of American Marketing & Mailing Services (AMMS), a Tampa-based marketing technology company known for its ...

Email marketing is an essential component of any strong marketing strategy. This form of marketing gives businesses the chance to convert their audience members into long-time customers and provide ...

The Youngstown Letter Shop and Postal Mail Sort are merging to operate under the name YLS Inc. The two companies believe the merger will have a positive impact, strengthen the services provided, ...