What Is The Goal Of A Dashboard? An operational dashboard’s primary goal is to provide managers with a comprehensive view of their performance, so it must include a large amount of detail without ...

One thing I see lacking on most dashboards and key performance indicator (KPI) measurement systems companies produce to track their own performance is an external perspective. Companies become so ...

Marketers aren’t always sure how to prove their value and keep their job. This post will help you figure out what your bosses care about and how you can show the value of PPC on a dashboard. People ...

The challenge of growing an SEO agency as the business becomes more sophisticated translates into staying on top of two major components — the client acquisition process and the client retention ...

A business monitors key performance indicators (KPIs), such as the level of customer satisfaction, to gauge business performance. This data is often input into a computer application which will ...

If boards of directors and leaders truly want to “measure what matters,” how about expanding the definition of KPIs?

One thing I see lacking on most dashboards and key performance indicator (KPI) measurement systems companies produce to track their own performance is an external perspective. Companies become so ...