Apple today shared a new "Shot on iPhone" ad promoting the 8x optical zoom feature on the iPhone 17 Pro and iPhone 17 Pro Max ...

Apple’s big iPhone unveiling is just weeks away, and a new post from a Weibo leaker hints that there’s a surprise advantage coming to iPhone 17 Pro Max’s camera that may not be available on iPhone 17 ...

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Here are six new features rumored for the iPhone 18 Pro and Pro Max, which are expected to launch in fall 2026.