A consumer spots shampoo on a bathroom counter during a Prime Video series, encounters it while scrolling social media, sees a relevant display ad while reading hair care trends on a beauty site, ...

Welcome to a retail media-focused edition from UnmadeIn this edition, Colin Lewis argues that search may not be the shiniest ...

Xnurta, the award-winning agentic AI-powered advertising platform, today announced its Criteo Retail Media API integration, enabling advertisers to seamlessly create, manage, and optimize campaigns ...

Artificial intelligence (AI) has transformed every quick search into a dynamic experience with endless options for personalized results. Your "ice cream near me" search now could be "find locally made ...

Personal PR in real estate enhances credibility, builds relationships, and positions you as an industry leader.

For years, SEO and PPC defined two sides of search – one focused on organic authority, the other on paid performance. Both aimed to capture traffic but often worked in silos, optimizing toward ...

Meta Platforms META has been constantly adding features across its platforms to boost user engagement. The company’s focus on ...

Reddit has beaten analyst estimates for revenue and earnings since going public in 2024. The company looks to continue the ...

Personalization based purely on history is backward-looking in a forward-moving world. It ignores the single most important ...

A few weeks ago, OpenAI launched an in-built payment portal within ChatGPT that allows instant checkout. This means users can now make purchases straight from c ...

A day after dismissing fourth-year football coach Billy Napier, Florida athletic director Scott Stricklin hailed the ...