Adopting a Generative Engine Optimization (GEO)-first approach means creating content optimized not only for human readers ...

ETH Zurich scientists have created “MetaGraph,” a revolutionary DNA search engine that functions like Google for genetic data. By compressing global genomic datasets by a factor of 300, it allows ...

This holiday season, more shoppers are expected to use chatbots to figure out what to buy. ‘Tis the season for GEO.

Generative engine optimization (GEO) is the next essential strategy for brands seeking visibility in an AI-driven world.

After launch, ongoing tracking keeps your site competitive. Use automation and analytics to catch issues early and sustain ...

The regulator has given it "strategic market status", opening the door to what it calls "proportionate interventions." ...

CTV combines reach, precision, and measurable impact – turning streaming ads into a powerful driver of branded search and ...

Firefox is testing a new feature that shows direct results in the address bar using privacy-focused encryption.

SOOT is promising to revolutionise creative research with this exciting new tool that finds connections, patterns and ideas ...

Rel=canonical is an HTML tag that enables a publisher or SEO to tell Google what their preferred URL is. For example, it’s ...

The Series C round was led by Alphabet Inc.’s GV fund. Sequoia, Kleiner Perkins, Blackstone, Thrive Capital, Coatue, Bond and Craft participated as well. OpenEvidence is now worth $6.5 million, up ...

Why does it matter to pharma companies? How Syneos Health Communications can help; Whether you work in healthcare communications, pharmaceutical marketing or biotech ...