Materials inspired by nature, or biomimetic materials, are nothing new. Scientists have designed water-resistant materials ...

In sum, the student transformed a general interest in children in tragedy to an examination of Euripides’ depictions of children murdered by their parents. They then narrowed their focus to three ...

Zoology is the scientific study of animals. This discipline can include animal anatomy, physiology, biochemistry, genetics, evolution, ecology, behaviour and conservation. A curious species of rabbit ...

Marketers assume that the more choices they offer, the more likely customers will be able to find just the right thing. They assume, for instance, that offering 50 styles of jeans instead of two ...

For two decades marketers in a variety of industries have been building expertise in reaching consumers through the five senses—learning to deploy cues, such as the sting from a swig of mouthwash and ...

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For more than 160 years, the National Academies have provided nonpartisan, evidence-based advice on decisions that affect our nation. Browse the listing of projects and activities to see examples of ...

Case Studies: Customer Relationships Access thousands of our customer relationships online marketing resources here. Select any of the popular topics below to narrow your search. Get unlimited access ...