B2B Sales for Startups Strategies, Tactics & Tradecraft - Session 2 || Harvard Alumni Entrepreneurs
1:07:47
YouTubeHarvard Alumni Entrepreneurs
B2B Sales for Startups Strategies, Tactics & Tradecraft - Session 2 || Harvard Alumni Entrepreneurs
B2B Sales 4 Startups: Strategies, Tactics & Tradecraft, Kent Summers covers B2B Sales at the practical "how-to" level to improve sales performance, from lead prospecting to close. Session 2 looks at the "People Side" of B2B sales, and includes the team sales process, stakeholder mapping, overcoming status quo bias, techniques to lower decision ...
34.9K viewsJun 11, 2021
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